About Us:
APL is a team of people who are passionate about our vision to be the league of choice for modern Australians & New Zealanders, uniting communities through a shared love of football.
Our team champions our leagues by empowering clubs to deliver football excellence and build lifelong connections with fans, to unlock our potential for growth within the global game.
The Opportunity:
The role of the Marketing Executive is the key role that fuels the marketing team to operate efficiently, manage all stakeholders and drive successful campaigns.
Reporting to the Marketing & Brand Manager this role will support the execution of all campaigns, support the launch and success of growth initiatives for leagues and clubs and coordinate plans across departments and stakeholders to maximise success.
This is a short-term 5-month contract.
The Responsibilities:
- Creation of campaign briefing documents for agencies and clubs
- Coordination of owned channel marketing plans across internal departments
- Copy-writing for key campaigns across owned, earned and paid campaigns
- Creation of graphic design briefs across multiple channels for campaigns
- Coordination of production and dispatch requirements for campaign development and launch
- Plan and execute league and club eDM campaigns
- Development of marketing toolkits for clubs and suppliers for each campaign
- Track campaign budgets and manage invoicing
- Work in collaboration with external agency to plan ticketing on-sale for league events
- Coordination of FRG administration tasks - agenda, minutes
- General team administrative support on an ad-hoc basis
- Manage a calendar of league and club on-sale dates and conversion requirements to maximise success
- Assist appointed agencies and clubs as it pertains to fan strategy implementation and tactics
- Assist clubs with owned channel support for key milestones
- Provide reporting for clubs against key club promotions and campaigns
Our Values:
EVERY FAN IN MIND - We respect the privilege and responsibility that comes with our mission to unite, entertain and grow our game.
PLAY OUR OWN WAY - In order to get and stay ahead of the game, we create and innovate.
WIN TOGETHER - The only way to win is to win together; who makes the assist is as important as who scores the goal.
GET OFF THE BENCH - We don’t sit on the bench - we expect everybody to get up and involved.
PLAY FAIR - Sport is all about competitiveness and fierce rivalry, but we always play fair!
We believe in creating an inclusive environment, and we encourage anyone interested in this role to reach out and start a conversation, regardless of gender or the number of skills that match your profile.
About You:
Essential -
- Tertiary education in marketing or relevant area of expertise
- Minimum 2 years’ experience in a relevant function, experience within sport preferred.
- Self-reliant and self-starting, with the ability to work autonomously across multiple projects at once.
- Strong writing and presentation skills, with attention to detail
- Strong planning and time management skills
- Strong relationship builder and collaborator.
Preferred -
- Energetic, flexible and proactive.
- Passion for and knowledge of football is desirable.
Why work for us?
You’ll get to work as part of an elite team of passionate and like-minded individuals. On top of that, we offer:
- Hybrid working arrangement.
- Generous leave entitlements.
- Monthly mobile phone allowance.
- Employee Recognition Program.
- Plus benefits, discounts and tickets.
Above all, we love football and, if you do too, you’ll love working with us. So if you’re excited about this opportunity, please ‘Apply now’.
APL does not accept unsolicited CVs from recruiters or employment agencies. Please note only shortlisted applicants will be contacted. Thanks for your understanding.
