ABOUT THE ROLE:
The AFLW Head Coach is responsible for leading Richmond’s AFLW team to sustained success through a clear game model, elite coaching standards, and a player development philosophy that prioritises both performance and wellbeing. The Head Coach is accountable for delivering a competitive, values-driven program aligned to the Club’s purpose: Belonging, Thriving & Winning. This includes leading the coaching group, driving continuous improvement, and representing the AFLW program internally and externally.
KEY RESPONSIBILITIES:
- Define and implement a game model that aligns with Richmond’s football philosophy and AFLW competitive trends.
- Lead the coaching team to deliver consistent messaging, drills, and feedback across training and match day.
- Drive match-day leadership and decision-making, including tactical adjustments and in-game feedback loops.
- Embed data-driven coaching by integrating GPS, performance metrics, and video analysis into planning and reviews.
- Oversee individual player development plans that combine technical, tactical, physical, and mental components.
- Collaborate with wellbeing and development staff to provide holistic support for players on and off the field.
- Mentor assistant coaches and high-performance staff to build capability and drive a culture of accountability and elite standards.
- Represent the AFLW program internally and externally, including media appearances and Club/AFL functions.
- Ensure compliance with AFLW rules and integrity policies, maintaining accurate records for audit and reporting purposes.
WHAT WE’RE LOOKING FOR:
- Proven experience as a senior coach or senior assistant at AFL/AFLW level.
- Deep understanding of modern AFL game trends, tactics, and technical skill development.
- Demonstrated ability to lead and inspire players and staff in a high-performance environment.
- Strong capability in data and vision analysis for performance improvement.
- Experience managing media and external stakeholder engagement.
- Commitment to continuous learning and professional development.
- Relentless pursuit of excellence and someone who thrives under pressure.
- Values-driven leader who builds trust and accountability.
- Skilled communicator who gives and receives feedback constructively.
- Resilient, adaptable, and solutions-focused.
- Empathetic and respectful; prioritises player wellbeing alongside performance.
ABOUT US:
Richmond Football Club is one of the largest clubs in the Australian Football League, proudly rooted in our rich history and tradition. As we honour our past, we’re focused on building a Strong & Bold future – both on and off the field– through living our purpose of Belonging, Thriving and Winning.
We understand the power of sport to connect people, and at the heart of the Club’s purpose is being involved with our community. At Richmond, culture is paramount, and the Club is committed to developing its people in a supportive environment. Belonging, Thriving and Winning is not just about connecting with fans and members, but about staff, players and coaches connecting with each other with humour and care, through storytelling and authenticity, to build genuine relationships.
WHY WORK FOR US:
- Award-Winning Culture: Join an organisation that is an Australian HR Employer of Choice finalist and a Flexible Work Champion.
- Flexibility #: Enjoy a flexible work environment with options like flexible hours, work-from-home options, a relaxed dress code and the ability to observe public holidays that align with your cultural beliefs.
- Inclusive & Belonging: We are deeply committed to Diversity, Equity and Inclusion, ensuring that everyone feels valued and respected, no matter their background or abilities
- Work-Life Balance: We believe in a ‘people first’ culture, where your personal and professional life can thrive together.
- Growth & Development: Your growth is our priority with professional development opportunities tailored to suit your goals.
- Wellbeing & Fun: We work hard but know how to have fun, fostering a high-performance, caring culture that values holistic wellbeing.
- Community Connection: Make a positive impact in the wider community and engage with our charity partners by supporting the Alannah and Madeline Foundation or get involved in one of our community programs across Korin Gamadji or the Bachar Houli Foundation.
- Perks & Benefits: Enjoy money can’t buy experiences, a range of perks, including discounts through our sponsors!
OUR COMMITMENT TO THE SAFETY AND WELLBEING OF CHILDREN AND YOUNG PEOPLE:
The Richmond Football Club is committed to providing a safe and supportive environment for all children and young people. We exclusively hire individuals committed to fostering a child safe culture, irrespective of their role, and it is essential that all our staff understand their responsibility in relation to child safety. Individuals will require pre-employment checks, including a valid Working with Children Check for this role.
