Introduction
Touch Football Australia (TFA) is the national governing body for Touch Football in Australia. TFA has a strategic alliance with the National Rugby League (NRL) and operates in alignment with the Australian Sports Commission (ASC), working collaboratively with State and Territory partners to deliver the sport from grassroots to elite.
As part of TFA's strategic plan "The Next Play" (2026-2032), TFA is committed to delivering innovative, participation-focused strategies that grow the game at grassroots and elite levels. Guided by our organisational values of United, Inclusive, Integrity, and Excellence, the Digital Services Coordinator will play a key operational role in coordinating and supporting the delivery of TFA’s core digital platforms, including MySideline and the Learning Management System (LMS). The role ensures best-practice digital services for States, Affiliates, participants and volunteers across the touch football community, while supporting innovation in digital experience and service delivery to keep TFA agile in an evolving participation landscape.
Child Safe Statement
Touch Football Australia is committed to ensuring the safety and wellbeing of all Children/Young People that are involved in our sport. Our policies and procedures seek to address risks to Child safety and to establish Child safe culture and practices.
Our Values
United – We work together, connect communities and foster strong relationships across the sport.
Excellence – We pursue high performance, continuous improvement and quality in everything we do.
Inclusion – We champion diversity, belonging and accessibility, ensuring our sport is welcoming for all.
Integrity – We act with honesty, transparency and fairness, protecting the reputation and trust of our game.
Strategic Direction
TFA has recently released the new Strategic Plan - The Next Play which sets the strategic direction for the 2025-2032 cycle with a vision to be a game that moves the nation – dynamic, inclusive and growing with every play. TFA’s purpose is to unite communities through safe, social, and meaningful touch football experiences. The four strategic pillars of The Next Play are:
- Grow – Empower everyone to participate, regardless of age, ability or background
- Represent – Inspire excellence through a world-leading elite system
- Showcase – Build a recognisable and commercial attractive brand
- Nurture – Secure a sustainable future for the sport
Location
The preferred location will be Sydney; however, all capital cities may be considered.
TFA has a strong belief in the benefits of providing flexible working arrangements and will discuss various options with candidates throughout recruitment process.
Primary Purpose of the Role
The Digital Services Coordinator coordinates and supports the delivery and continuous improvement of TFA’s core digital platforms, including MySideline and the Learning Management System (LMS). The role ensures high-quality digital services that enhance engagement and participation for players, referees, coaches, administrators and volunteers.
Using strong digital and data capability, the role improves participant experience, optimises platform performance and supports evidence-based decision-making, contributing to TFA’s strategic plan and key partnerships, including with the NRL and the Australian Sports Commission.
Job Responsibilities
- Coordinate the day-to-day operation of MySideline for registration and competition management, providing customer support, troubleshooting issues, and maintaining data integrity through regular audits and compliance checks.
- Provide technical support for the Learning Management System and monitor analytics to identify areas for improvement.
- Provide education and training support to competition administrators on TFA's digital participation services, developing 'Super Users' and publishing educational communications including case studies and FAQs.
- Coordinate with the NRL’s digital team to enhance integration across registration, competition management, data collection, e-learning and digital communication to ensure optimal service delivery.
- Contribute to digital platform innovations based on user feedback, participate in testing new developments and system enhancements, and support process improvement initiatives to eliminate low-value administration.
- Support TFA Technology partnerships, foster NRL's digital participation services, maintain stakeholder relationships, and represent TFA's digital capabilities to the broader touch football community.
- Reinstate the MySideline Working Group and lead its advocacy for touch football specific enhancements to the NRL.
- Attend meetings, respond to action items, and continually develop knowledge of TFA's digital participation services, products and resources.
Key Relationships
- Reports directly to the General Manager - Growth & Innovation.
- Works cross-functionally with GM Commercial and members of the Events team.
- Works closely with key NRL digital personnel to drive functionality forward.
- NSWTA and QTF Staff
- Affiliate administrators and volunteers
- Builds rapport with existing connections to maintain networks internally and externally.
Key Selection Criteria
- Experience working in the sporting industry with a focus on digital sports registration and competition management systems.
- Experience coordinating digital service providers and platforms with proven ability to manage multiple stakeholder relationships.
- Experience with data analysis and reporting tools (PowerBI experience highly regarded) and Learning Management Systems.
- Exceptional understanding of Microsoft Excel with demonstrated literacy and competence in other Microsoft applications, with strong technical troubleshooting skills.
- Strong written and verbal communication skills with ability to convey complex information clearly and work independently with high attention to detail.
- Experience working with volunteers in a non-profit environment and understanding of community sport structures.
- Relevant tertiary qualification in information technology, digital systems, sport management, or related field desirable.
- Capacity to work outside normal hours, current drivers licence, access to personal vehicle, and hold or be eligible to hold a WWCC.